Business: The Messy Middle - Scott Belsky

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00:32:55

April 7th, 2021

32 mins 55 secs

Season 5

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About this Episode

The Messy middle by Scott Belsky

Most startup stories describe the most romantic parts of a venture, from starting in a garage or college dorm to successfully doing a multi-billion dollar IPO.

Scott Belsky, who is a bestselling author, entrepreneur, Chief Product Officer at Adobe, and product advisor to many of today's top start-ups, goes about it differently. He dedicates this book to the messy middle, the middle stretch, which is the least talked about, but probably the most important part of any venture.

The book is broken into 3 sections

Endure the roller coaster of successes and failures
Optimize what’s working
Finish strong


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