April 28th, 2021 | Season 5 | 37 mins 47 secs
business book, customer engagement, hooked, nir eyal
Nico and Sam discuss and review the best-selling book Hooked: Building a Habit Forming eCommerce Business by Nir Eyal.
Hooked is based on Nir Eyal’s years of research, consulting, and practical experience.
We get to provide you with practical insights to create user habits that stick and suggest actionable steps for building products people love. Nir's work is an essential cheat sheet for any startup looking to understand product influence and user psychology.
April 14th, 2021 | Season 5 | 32 mins 42 secs
business book, growth, startup tips, tactical advice
Author of 'The High Growth Handbook,' Elad Gil shares his perspective and learnings to scaling startups. It contains tactical advice on key issues for post product-market fit companies such as the role of the CEO, hiring executives, late-stage fundraising, M&A, and other topics.